ADVERTISER FAQ
1) What is Affiliate Marketing?
Affiliate Marketing is a method used to promote an Advertiser’s online business in which an Affiliate (an individual or company unrelated to the Advertiser) is rewarded for every visitor, subscriber, customer, lead, or sale generated for the Advertiser through that Affiliate’s efforts.
2) What is a CPA network?
A CPA Network connects Advertisers with Affiliates who will promote their offers on a Cost-Per-Action basis. Rather than paying up front for advertising space, the Advertiser only pays for a pre-defined action (customer lead created, sale completed, etc.) The Affiliate is paid for every one of those pre-defined actions they can generate for the Advertiser’s offer.
3) How can affiliate.com help me promote my offers?
By utilizing our network of Affiliates, you can dramatically increase the exposure of your offer. The best part is that you aren’t paying just for exposure (as with traditional advertising), you only pay for actual leads or sales (depending on the designated action you are paying for) or Cost-Per-Action marketing. This is true pay-for-performance marketing.
Unlike traditional advertising, you won’t spend your marketing budget on programs without knowing if they will generate a single response. With our performance-based solutions, you know exactly what you will pay for each pre-defined action.
To learn more about how affiliate.com can help you reach your marketing and sales goals, Click Here and one of our Advertising Account Representatives will be in touch with you to discuss your unique business needs.
4) Why is affiliate.com different from other networks?
Every network claims to be different from the rest. However, the proof is in the results. Here are just a few of the benefits you will receive from working with affiliate.com that you won’t find from another network.
• Unparalleled Compliance Program
• The Widest Reach of any Network
• Quality Traffic
• Extensive Advertiser Support
• Value Added Services
To learn more about these benefits Click Here
The best way to find out how we truly set the industry standard for network performance is to talk to us about how our Cost-Per-Action marketing solutions can work for you. Click Here to begin the process.
5) I am already working with several other networks, why should I work with Affiliate.com®, as well?
Every network is different, with different Affiliates and varying degrees of Advertiser support. By working with affiliate.com, you will gain access to many top performing Affiliates that may not be currently running your offers. In addition, affiliate.com sets the industry standard in Advertiser Support and Legal Compliance Expertise. You will see the benefits of our network in your results. Click Here and one of our Advertising Account Representatives will be in touch with you to discuss your unique business needs.
6) How much does it cost to join affiliate.com as an advertiser?
There is no cost to join affiliate.com as an Advertiser. When you first begin working with us, we do require a security deposit. This deposit is not a set up fee and is fully refundable. Click Here and one of our Advertising Account Representatives will be in touch with you to discuss your unique business needs.
7) What steps does affiliate.com take to ensure that all offers are compliant with FTC Guidelines and other regulations?
Our knowledge of legal compliance issues is unmatched in the industry. In fact, we regularly give presentations on compliance issues at industry events, as well as providing webcasts to our Advertisers and Affiliates. We put that expertise to work as we consult with each advertiser to ensure that every offer is fully compliant with FTC and state regulations regarding online advertising. No other network provides you with this level of support, giving you a competitive edge in this vital area.
8 ) What price does affiliate.com charge per lead?
The cost-per-action (CPA or payout) is unique to each Advertiser offer. We work with you to determine what we believe will be an appropriate cost per action on each specific offer (one that fits your customer acquisition metrics and also will be attractive to our Affiliates and generate response to your offer). Once an offer has gone live, we also monitor the performance and make recommendations if we believe that a change in the payout amount would help improve productivity.
9) How many leads can affiliate.com generate for my offers?
One of our greatest assets is our ability to drive a large volume of traffic to our Advertisers’ offers - the most in the industry. Each Advertiser’s offer is different and many variables can affect the lead volume we can produce. When we first discuss your offer we will give you our recommendations and estimates on the volume we believe the campaign can generate.
10) How does affiliate.com track leads or sales generated on my offers?
Leads and sales are tracked through a third-party system (Direct Track), ensuring accuracy and validity. Pixels are placed on each Advertiser’s confirmation page (following the pre-defined action being produced). The system tracks impressions, clicks, and leads or sales. In addition, our team constantly monitors lead and sales traffic as a further quality control check on your offers. You can log into our system at any time to check on the statistics of your various offers. We are also in the process of developing the next generation in tracking systems. You will hear more about our new system in the months ahead.
11) What types of affiliates make up the affiliate.com network?
Our network is made up of a wide variety of Affiliates, providing a full spectrum of marketing mediums. Our Affiliates specialize in Banner and Text Ad Placement, Search Marketing, Opt-in Email Promotions, Media Buying, and various other online advertising practices. When you set up a campaign, you can authorize Affiliates to use all of these options or limit their efforts to specific types of marketing initiatives.
12) What services does affiliate.com provide beyond affiliate marketing?
We are definitely More than a Network. We provide a wide range of performance-based marketing services through our various divisions and strategic partners. Email List Management, Domain Registration and various Website Services are just an example of the additional services we make available to our Affiliate and Advertisers. Click Here to learn more about our Value Added Services.